The last two years in the GTA real estate scene have been a roller coaster to say the least. The ups and downs prompted BILD (Building Industry and Land Development Association) to launch an advertising campaign to help alleviate some concerns and give people answers about buying new homes in the GTA.
If you’ve listened to the radio, seen signage/billboards in Toronto or browsed through Social Media, you’ve probably heard questions, or seen them on a splash of green, asking things like “Will I be able to afford a home in the GTA?” or “How does the economy benefit from new housing?” Over 24 questions have been asked, and answered at https://buildinganswers.ca, a website developed to measure interest and provide more details after the ads generate initial interest. In its first week, the campaign was said to generate over 31 million media impressions.
Of course, the campaign doesn’t just apply to Toronto. Anyone considering purchasing a new home in Waterdown, Caledon, Milton, Oakville, Stouffville or anywhere else beyond the GTA may be interested in visiting the above website.
Starlane, we are proud members of BILD and we’re proud to support BILD’s initiative to educate consumers and answer questions. If you have any questions for Starlane, feel free to contact us at any time.